Following the success of arabianEye’s Straight Shooters shot last year, this year we are back with a second series. Straight Shooters meets with some of the top creatives from the industry and ask one question in which they have to answer in 30 seconds or less.

The first week of the series asks: “Is there enough humour in Dubai Advertising, and if not, why not?”

Click here to watch answers by Fouad Abdel Malak, Executive Creative Director of Impact BBDO, Peter Bidenko, Regional Executive Creative Director, Leo Burnett, Leopoal Al Ajami, Creative Director, AGA, Andy Richards, Senior Creative at Omnia, Carl Lundqvist, Art Director at Saatchi & Saatchi, Mansoor Bhatti, Creative Group Head at Lowe Mena, Martin Wright, Executive Creative Director at Euro RSCG, Graeme Stephenson, and Senior Designer at The Brand Union.

Make sure to check every week for new questions!